Event : Hitachi dealers & media gathering night 2013

Venue : Ciao

Date : 5th April 2013

KUALA LUMPUR, 05 April 2013- The power of green technology once again took centrestage at the Hitachi Dealer Gathering Night 2013 held today. Themed 'Renew.Relive.Reborn', Hitachi Sales (Malaysia) Sdn Berhad took the opportunity to showcase its Premium Home Appliances series powered with state-of-the-art Inverter technology.

True to its catchy theme, the gathering centred on highlighting the ability of Hitachi's Inverter appliances to breathe new life into any household. Beyond just helping to conserve energy, the appliances feature humanist-inspired functions and stylish designs that make them a joy to have at home.

"We are proud to see the excellent reception for our Premium Home Appliances series." said Toshinori Kaneko, Managing Director of Hitachi Sales (Malaysia) Sdn. Berhad. "Though simple and elegant in nature, they are indeed the result of much hard work put in by our research and development team. We believe that these appliances will go a long way in enriching customers' lives through healthy green living and join the global movement of sustainable living."

Indeed, Hitachi's corporate philosophy of creating a better "tomorrow together" is more than just words. Through its Inverter Series, it has come alive in brilliant fashion

Hitachi Inverter French Bottom Freezer Refrigerator series
Model R-WB490P2M GBK
Side-by-Side Refrigerator R-M810GP2MX MBW (net capacity: 584L)

Hitachi's premium Side-by-Side Refrigerator series boasts a combination of two ground-breaking technologies - the inverter compressor and Dual Fan Cooling for optimal and thorough cooling. Beyond just practical sensibilities, it features an elegant bottle and wine shelf only available for premium series. For added convenience, there is a separate vegetable compartment and tank type ice and water dispenser - all within a stylish frame with modern touch screen controls.

Hitachi Side-by-Side's premium series R-M810GP2MX (584L) are available in new Mirror Brown (MBW) & Mirror (MIR) colour options. Others Side-by-Side series - 3 Door with ice and water dispenser (584L), 2 Door with ice and water dispenser (589L) or 3 Door (600L), and 2 Door (605L) are available in Glass Black (GBK)& Glass Silver (GS) colour options.

French Bottom Freezer R-WB490P2M GBW (net capacity: 405L)

The intelligent refrigerator that's simply perfect for modern homes. It features a compact but high power inverter compressor alongside two dedicated fan for optimal cooling minus high energy consumption. For extra capacity, it comes with a Smart - Open Vegetable Compartment that keeps greens crisp and fresh. It is a deep extendable compartment with unique drawer structure that enables easy arrangement of items and storage of large whole vegetables. For a touch of sheer flexibility, the selectable mode compartment allows switching between Dairy/Meat and Vegetable storage mode. The touch screen controller let you change the settings with a simple touch.

Available in Glass Black (GBK) and new Glass Brown (GBW) colour options. Capacity of 405L is for R-WB490P2M model, 455L is for R-WB560P2M model.

Front Load Washing Machine BD-W85SV BK (capacity: 8.5kg)

Designed for ease of use with top results, this washer is packed with pioneering features such as the Dual Vibration Control System that ensures quiet and anti-shake operation. Innovated from high-end Japanese technology, its unique 4-Ply Liquid Load Balancer, High-Damping Hydraulic Suspension, 3D Vibration Sensor and Revolution Sensor as well as Anti-Vibration Sidewalls work together to give users total peace of mind while washing. Also, its large 510mm diameter drum provides powerful beat washing effect while Advanced Direct Drive Inverter features 56 magnets with fine pole that rotates smoothly for exceptionally quiet operation and energy efficiency.
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About Hitachi Sales (Malaysia) Sdn. Bhd (HSM)
Hitachi Sales (Malaysia) Sdn. Bhd. (HSM), which is the marketing arm of Hitachi consumer electronic products such as audio and video equipment and home appliances, has been established since 1972. From the humble beginning of one sales office in Petaling Jaya, Selangor., the company has now set up four main service centre in Penang, Ipoh, Kuantan, Johor and appointed agent in Sabah, Sarawak and Labuan, while having a numerous service points all over the country. Initially, without any local based factory, HSM could only market products made mainly in Japan. However, with the establishment of Hitachi Air-conditioner Products (Malaysia) Sdn. Bhd. And Hitachi Electronics Products (Malaysia) Sdn. Bhd. In Bangi, Selangor in 1989, HSM is now able to provide more "MADE IN MALAYSIA" quality products to our valued customers. Since its establishment, HSM has been a "Customer Oriented" company, and the same philosophy will be carried on to ensure "Customer Satisfaction"

For more information please visit http://hitachiconsumer.com.my

Hitachi Sales (Malaysia) Sdn. Berhad

• Karen Lee
• Hitachi Sales (M) Sdn Berhad
• Tel: +603 8911 2676
• Fax: +603 8926 3013
• Email:yingching.lee.cw@hitachi.com