Kuala Lumpur, 19 October 2010-Building on its worldwide-leading market share in the ultra-short throw projector category, Hitachi Sales (Malaysia) Sdn Berhad has developed the first model that not only surpasses Hitachi's standards for ultra-short throw projector, but also features networking functionality, which makes monitoring and maintenance easier than ever before. The CP-AW250NM features a throw distance of 55 centimeters at an 80-inch screen.

The CP-AW250NM features high brightness and are light weight (8.8 pounds) with 2,500 ANSI lumens. Hitachi's new "free-shaped lens and mirror" not only improves throw ratio, but it also makes the projector smaller, lighter and improves resolution quality, vividly displaying high-definition images. The new ultra-short throw projector is approximately half the size and 35 percent lighter than the CP-A100. The shorter throw distance and lighter weight allow for easier installations in limited space and more flexible wall mounting. CP-AW250NM also offers Perfect Fit technology, which simplifies installations by allowing for correction of all four corners and four sides of the image.

The CP-AW250NM offers easy maintenance with features such as a hybrid filter which requires less frequent cleaning and makes longer operation possible. The lamp door is on top while the air filter cover slides towards the top, simplifying maintenance and replacement of these parts.

The CP-AW250NM features wired networking, allowing for simultaneous control and monitoring of multiple projectors as well as image translation. In addition, Hitachi's Messenger function enables users to transmit text data to multiple projectors on the network.

This is an easy and efficient way to send announcements, such as campus notification.

The new models are equipped with a microphone input, which in conjunction with a built-in 10 watt speaker, eliminates the need for external audio equipment. This ultra-short throw model also includes new USB connectivity, giving users the ability to easily and quickly deliver contents from a PC via a USB cable.

Since the 1980s, Hitachi has been developing ultra-short throw projection technology. Hitachi introduced its first ultra-short throw projector, the CP-A100, in December 2007. Since then, Hitachi has been the global leader in the ultra-short throw market, with a total market share of approximately 70 percent based on a survey conducted by Hitachi.

For more information on Hitachi LCD projectors, please visit www.hitachiconsumer.com.my